Introduction to Turn-To’s Job Advertising Models
At Turn-To, we understand that recruitment is not a one-size-fits-all process. Different businesses have different needs, so we’ve developed a flexible and innovative approach to job advertising solutions. Our platform is designed to make connecting employers and candidates more accessible and practical. We offer two main payment models, Cost Per Action (CPA) and Cost Per Click (CPC), tailored to meet your unique recruitment goals and budget constraints.
Understanding CPA and CPC: A Dual Approach to Job Advertising
Cost Per Action (CPA): Focus on Results
Rate: $75 per application
Model: The CPA model is tailored for employers, prioritizing tangible outcomes. You will only be charged when a job seeker applies for Turn-To. This ensures your investment is tied directly to potential candidates demonstrating a severe interest in your job posting.
Benefits: With CPA, your spending aligns with results, providing a straightforward measure of your recruitment campaign’s effectiveness. It’s an ideal model for focused recruitment drives where the quality of applicants matters more than quantity.
Cost Per Click (CPC): Enhance Visibility and Awareness
Rate: $0.75 per click
Model: The CPC model maximizes your job post’s visibility. You incur costs only when a job seeker shows initial interest by clicking on your job listing. This model is perfect for building awareness about your company or specific job openings, significantly when broadening your talent pool is the goal.
Benefits: CPC is cost-effective for increasing the reach of your job postings, helping you attract a larger audience. It’s particularly beneficial for promoting new roles or increasing brand presence in the competitive job market.
Turn-To’s Platform: Where Innovation Meets Efficiency
Job Map Integration: Our standout feature is the job map, which allows candidates to discover opportunities based on geographical preferences. Employers can post jobs on the map at no upfront cost, paying only for actual engagements, whether it’s through applications (CPA) or clicks (CPC).
ATS Resume Builder Integration: Candidates filling out their information via Turn-To’s ATS resume builder ensures that applications are comprehensive and optimized, enhancing the match quality between job listings and applicants.
Traffic Generation: Our platform helps you post jobs and draws traffic to your listings, amplifying your recruitment efforts.
Media Utilization: Employers can use the Turn-To icon, which includes their URL address, as a media tool on their websites. This unique feature showcases jobs on a map, providing a dynamic alternative to traditional career pages.
Budget Control: With our integrated wallet system, employers can easily manage their spending, setting budget allocations according to their needs.
Conclusion: Why Choose Turn-To for Your Recruitment Needs
Turn-To is redefining the recruitment landscape by offering a multifaceted platform that caters to both employers’ and candidates’ needs. Our CPA and CPC models provide flexibility, allowing you to control costs while maximizing the reach and effectiveness of your job advertisements. With innovative features like the job map and ATS resume builder, we ensure that connecting with the right talent is straightforward and efficient. Discover how Turn-To can transform your recruitment strategy and help you achieve your hiring goals.
Contact us today to learn more about our advertising solutions and how we can help you attract the best talent in the market.
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